LOCATION, LOCATION.... MARKETING! HOW DO REAL ESTATE PROS PRICE A LISTING? LOCATION, LOCATION.... MARKETING! LOCATION, LOCATION.... MARKETING! We've all heard the "location, location, location" mantra when it comes to real estate. There is no doubt that someone will not buy a home unless it is in a place where they want to live or vacation. However, "location" can have many interpretations. Full Story HOW DO REAL ESTATE PROS PRICE A LISTING? HOW DO REAL ESTATE PROS PRICE A LISTING? A very accurate saying is that "Any home will sell once you get the price right." Of course, this is usually said from the perspective of dropping a price until it's too attractive to pass up. Actually, the accurate pricing of your home prior to listing is as much an art as it is a science. Full Story Ansari and Carolyn Bacchus